Over high volume holiday, St. Patricks Day, I held the Official Bacardi Party at Green Room in Minneapolis. This event featured headlining International artist, Nils Hoffmann, and other local DJ’s to support. These acts kept the energy high, ensuring the dance floor remained the heart of the celebration. The overall theme for this project was tropic disco, merging Bacardi's Caribbean heritage with the pulsating beats of disco and house, creating an unforgettable day party and after party for consumers. We featured a full menu of drinks I created with the account and strategies to give consumers an easy choice for their new preferred cocktail.